UNJournal Lee Sung Jun | Cho Nang-kyung Goeunjarak,' a K-Hanbok cultural brand that reinterprets the beauty of Korean royal culture and traditional Hanbok with a modern sensibility, announced a vigorous start by successfully holding its opening ceremony on June 24 at Goeunjarak, located on Achasan-ro, Gwangjin-gu, Seoul. Approximately 70 persons attended the event to celebrate the birth of the new K-Hanbok brand, including Goeun Jarak Advisor Lee Chil-yong, Diplomacy Journal Chairman Lee Jon-young, as well as figures from the culture and arts sector, Hanbok designers, performing artists, busin
UNJournal Lee Sung Jun | That name is K-Folk Painting. Just as the popular K-Pop, K-Drama and the K-Food have become the global language today. Minhwa, which captures the beauty of traditional Korean painting, now needs a new name for the world. This writer has long asserted that Minhwa should not be merely a painting of the past, but a cultural content that represents the Republic of Korea. For this reason, I have consistently used the term, the K-Folk Painting, in news media articles, and furthermore, I have even pursued trademark registration under the name "The Beauty of Korea, K-Folk Pain